Organizations have much to gain from a design system—efficiency, consistency, improved collaboration, and more. Even so, not all design systems are created equal. Without proper governance, a design system can quickly lose value, becoming outdated and ineffective. This is especially true for design systems not actively maintained by a dedicated team but instead left to gather digital dust on some server. The longer a design system goes without updates, the more likely the organization’s projects will start to diverge from the design system’s standards.
This causes inconsistencies across products and can result in wasted resources as teams reinvent the wheel, working to resolve differences between the design system and their own products. If this scenario sounds all too familiar, you’re not alone. Many organizations struggle to strike the right balance between creativity and consistency in product design. A well-governed design system can help restore this balance, paving the way for innovation while maintaining a solid foundation to build.
In this article, we’ll cover the ins and outs of design system governance, including what it is, why it matters, and how you can get started.
Design system governance is the rules and procedures defining how a design system will be updated over time.
This includes:
Some design systems even include automated processes for governance right out of the box, making it easier to keep design systems current over time.
The primary goal of design system governance is to ensure design system longevity. A design system with solid governance will be able to adapt to change over time to continue to serve its purpose, even as the:
Without governance, a design system is likely to become outdated quickly, which can cause more issues than it solves. A design system left to gather “digital dust” can hurt an organization’s product development process by introducing inconsistencies and confusing teams.
Strong governance helps to ensure that a design system remains helpful in a product team, even as the look and feel of the system evolve. This will allow teams to maintain consistency across their products while innovating on the user interface (UI) and user experience (UX) to meet changing customer needs.
The short answer? Everyone. Design system governance is a collaborative effort involving everyone contributing to product development. This includes:
Each of these roles will have different responsibilities for maintaining a design system, and it’s essential to document these in the governance plan. For example, designers usually lead the updating of design systems as they change the visual interface. Even so, it’s also crucial to have input from developers to ensure that the updates are feasible from a coding perspective.
Product managers will help to oversee the process and communicate any changes to the broader product team. Finally, it’s not uncommon for CEOs to get involved with design system governance as part of an organization’s efforts to improve overall efficiency and reduce wasted resources.
Before you can govern a design system, you need one. If you don’t have a design system, start by building one. Next, consider the current state of your design system:
Document this information before you start to establish a governance plan. This will give you a baseline from which to work and help you identify any existing issues with your design system before you implement governance. Finally, involve stakeholders to help you create a robust design system governance plan to ensure longevity and usability over time.
Think of design system governance as the rulebook and process for keeping a product’s design system running smoothly and consistently. The following are all about having a clear framework to decide:
Let’s take a simple example: imagine changing an app’s close icon from an "X" to a dash ("—"). It sounds small, right? But even this tiny tweak needs to go through an approval process. Why? Because every design decision, no matter how small, affects the product's usability, branding, and user experience. Good governance ensures that these changes don’t happen randomly or disruptively. Instead, it fulfills some key purposes.
It keeps the design and branding uniform across all platforms, so your product looks and feels cohesive.
Avoiding impulsive design choices prevents issues that confuse or frustrate users.
It inspires teams to creatively solve challenges with existing components before reinventing the wheel.
Any updates are evaluated to ensure they’re inclusive and accessible to all users.
It keeps the whole team—designers, developers, and stakeholders—aware of changes.
Every tweak to the design system is recorded, so the documentation is always current. Without governance, making changes to a design system can become a free-for-all. Components might get edited or added without much thought, leading to inconsistent designs, usability issues, and even damage to the product’s reputation.
Ultimately, design system governance isn’t about stifling creativity—it’s about creating structure so your team can innovate while keeping the product polished and reliable.
Effective governance of a design system hinges on seamless communication and thorough documentation, yet these are often lacking. Misalignment between teams or unclear expectations can create bottlenecks in the workflow. Before building or refining a design system, it’s critical to identify organizational pain points and establish how the system can address them.
For instance, engaging stakeholders to understand their needs and goals ensures the design system serves its intended purpose. Without robust meeting notes and documentation of precise design principles, crucial details may be overlooked, leading to inconsistent implementation across teams.
In many organizations, especially startups, design systems are deprioritized and treated as side projects rather than integral components of the product development process. This approach leaves the system vulnerable to neglect and misuse. UX designers may struggle to maintain consistency amidst rapid growth demands, leading to poor governance and usability issues.
These challenges can snowball into significant inefficiencies as teams spend additional effort undoing poorly governed decisions. Elevating the design system’s importance within the organization ensures it receives the attention and resources necessary for proper governance.
A design system’s success often depends on adherence to shared principles, yet internal disagreements can derail its potential. The product's consistency suffers when individuals create their own versions of:
This behavior causes disputes and undermines the design system’s purpose.
Establishing and enforcing a clear governance plan is crucial to align team members around a unified vision. By fostering collaboration and adherence to organizational standards, teams can maximize the design system’s long-term value and maintain consistency across projects.
For a design system to be effective, it must serve as a single source of truth for all stakeholders—designers, developers, and product managers alike. Even so, maintaining this centralized source can be a significant challenge. Scattered toolkits and overly complex components complicate collaboration and scalability.
A well-governed design system should be intuitive, allowing team members to quickly build complex blocks from simpler components. Additionally, it should act as a bridge for communication among:
Design systems should be dynamic, evolving to meet the changing needs of an organization. Even so, some managers or team members resist updates, believing the system is "good enough" as is. This reluctance stifles growth and prevents the system from adapting to new challenges or technological advancements.
A design system is never truly finished; it requires ongoing iterations and improvements. Encouraging a culture of adaptability and innovation ensures that the design system remains a valuable asset over time rather than becoming outdated and inflexible.
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A federated governance model brings representatives from various product teams to contribute to and maintain the design system. Each team member brings insights from their specific product, ensuring the system reflects real-world needs and use cases. This collaborative model often evolves organically as designers and engineers recognize the need for a unified system and gradually form a team to address it.
This model works best for organizations with an extensive product portfolio, varying levels of product maturity, or limited resources for a centralized team.
A centralized governance model relies on a dedicated core team responsible for creating, maintaining, and distributing the design system. This team often includes designers, engineers, and sometimes contractors or agency support. All decisions and updates stem from this central group, making the process more streamlined.
This model is ideal for smaller organizations, newer companies, or those with a limited product portfolio where alignment is easier to achieve.
The hybrid governance model combines the strengths of both federated and centralized approaches. It typically involves a centralized core team that builds and maintains the system, guided by feedback and direction from a federated group of product representatives.
The hybrid model suits organizations seeking centralized consistency and federated inclusivity, particularly those with a medium-to-large product portfolio.
Selecting the right governance model depends on your:
While federated models foster inclusivity and practical insights, centralized models shine in consistency and efficiency. The hybrid model offers a balance, enabling organizations to adapt to changing needs while maintaining alignment. Ultimately, the success of any governance model lies in
Design systems evolve over time. This evolution means that when a new element is added to a design system, governance needs a checkup to see if any existing rules need to change. For example, imagine your team decides to introduce a brand-new component, like a tooltip or a progress bar.
A structured workflow should be in place to keep the design system clean and cohesive. This workflow ensures every team member can suggest additions while maintaining the system's integrity. Without this, your design system could spiral into inconsistency.
Patterns are reusable design solutions, and they generally fall into two categories:
Before promoting a pattern to "best practice" status, teams must test it against existing patterns to ensure it’s truly an improvement.
Every design system should have at least a small team (think two or more members) dedicated to reviewing new or updated patterns. This step ensures that additions or tweaks align with the system’s standards and practices. Essentially, it’s quality control for your design system, like proofreading for design.
Rather than releasing updates whenever they’re ready, it’s best to stick to a scheduled release cycle. Why? A release schedule keeps things orderly and ensures updates go through proper quality assurance and documentation. It also helps teams anticipate changes and prepare accordingly.
A clear and straightforward submission process is key to handling these changes effectively. Decision trees are an excellent tool for this—they map out every step a proposed change must follow, from idea to implementation.
For example, Inayaili de León shared a decision tree used by Canonical’s team. It shows precisely how new patterns are introduced, tested, and released. This structure makes the whole process smoother and ensures the design system evolves thoughtfully.
Design system governance doesn’t happen in a vacuum. You need input from stakeholders across teams to build an effective governance model. Don’t work in silos! Establish a culture of collaboration and continuously engage with diverse teams throughout the design system lifecycle.
Regularly seek feedback from product managers, developers, and other stakeholders to align design system governance with evolving organizational goals and user needs.
When it comes to design system governance, take an iterative approach. Continuously assess and iterate on your governance model based on user feedback, changing requirements, and emerging design trends. Regularly evaluate the effectiveness and relevance of your design system governance to ensure it continues to provide value.
Updates and changes to design systems are inevitable. Establish a transparent change management process to effectively manage revisions to your design system documentation and underlying components as part of your governance model.
This process should include evaluating proposed changes, assessing their impact on existing components and user experiences, and implementing them to minimize disruptions and maintain system stability.
Design systems are ultimately created for users, so it’s crucial to prioritize their needs and experiences in all aspects of design system governance. This includes
Regular usability testing and user feedback sessions help identify areas for improvement and inform future iterations of the design system.
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The generated code fits seamlessly into your workflow. Whether you're updating design elements or creating new features, Ion helps unlock engineering resources by letting designers and product teams contribute directly to the codebase in a safe, controlled way.